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GreatFX Business Cards Small Business Buzz How Department Divisions Can Hurt Customer Relations
Small Business Buzz
How Department Divisions Can Hurt Customer RelationsA doubleshot of business news espresso with extra froth In last week’s post Differentiate Your Business With Quality Customer Service, one of the tips listed touched on department divisions, which I would like to take the opportunity to elaborate on a bit.
“That’s not my department.” Ever heard that phrase before? It is the result of a company that does not adequately train its employees as to their responsibility to the customer. More directly, if you business has departments for everything, but not a specific customer service department, customers are likely to hear this from your employees if they call with a problem. “That’s not my department” should never be spoken by your employees. A phrase like that makes the customer feel as though their problem isn’t important enough for your employee to help them with. The customer, as I stated last week, feels obsolete and passed around. Not good. Instead, make it a point to train your employees to handle the situation in a caring and sympathetic manner, regardless of whose department the problem relates to. In fact, whichever employee takes the customer’s call initially, should remain directly involved in the process of getting the problem fixed. For example, let’s say your company provides a number of services, such as lawn care and house cleaning, and you have a specific person in charge and specific employees assigned to each service. And, let’s say that generally, anyone who is available answers the phone at your main office.
First of all, as stated, her response should absolutely never be “that’s not my department.” There are simply better ways to do it than that. Additionally, she doesn’t need to say “I don’t know” either. She should, first of all, get as much information from the customer as she can, including an explanation of what is wrong, the customer’s name, location, phone number, etc. Then she has one of two options: Option One Option Two If at all possible, Nancy should put the customer through to that individual immediately. If no one is available, she should, again, get all information and provide a time frame when the “specialist” will return the customer’s call. And, as indicated, Nancy should stay connected to the entire process by assuring the customer that she will personally give the other employee the message and make sure that the customer’s call is returned. It may be just a simply phrase to some, but “that’s not my department” just isn’t the best way to handle a customer whose problem you don’t know how to solve. Make sure that your employees are adequately trained to make each customer feel like he/she is the number one priority (because they really are), which means whoever it may be that answers the call needs to see it through to the end, whether it is that employees department or not. Related Buzz Posts: Differentiate Your Business With Quality Customer Service Advertising Quality in Your Product What Ever Happened to Customer Service? Knowing Your Customers By Michelle Cramer Wednesday, June 9th, 2010 @ 7:01 PM CDT Operations, Customer Service | |
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